With the rise of Internet radio, The Wheel’s Still In Spin is introducing a new weekly feature. Every Monday, we'll list the recent online news articles about Internet radio.
Survey: Internet Radio Listenership Gaining
TWICE (This Week In Consumer Electronics) reports, “Internet radio listening is gaining in popularity, increasing the market potential for home audio products incorporating Internet radio streaming, an Edison Media Research study implies.” The article lists the study’s specific statitstics.
A New Spin: Internet streaming gives DJs freedom to play without a radio station
The Boston Globe also highlights these findings with an A&E piece. “Many believe that the fledgling Internet radio genre has the potential for exponential growth. According to an Arbitron/Edison Media Research report released this year, 33 million Americans listen to Internet radio each week. But some argue that Internet radio's development is being stunted by an increase in royalty rates that the Library of Congress's Copyright Royalty Board proposed last year, which would have more than doubled the old rate to 19/100 of a penny per song per listener by 2010.”
The Wireless Comes Full Circle with WiFi Internet Radios Flying Off The Shelves
The Telegraph (UK) declares, “WiFi internet radios, which allow people to listen to nearly 10,000 different stations from around the world, are set to become one of the Christmas must-have presents, with sales doubling in the last three months.”
Arbitron: Internet Radio Working Its Way Into Ratings
On Nov 12, Mediaweek reported that Arbitron, the radio audience research company, is seeing a rise in the 223 streams it rates. “Radio stations that stream their signals over the Internet are beginning to register in the ratings. According to Arbitron portable people meter ratings in 10 markets, station Internet streams averaged a 1 average-quarter-hour rating share.”
Nielsen Radio Ratings Service Begins Test Next Month
On Nov 4, RBR.com reports on test ratings Nielsen will begin running. “‘We will measure any significant out of market stations. We'll also credit Internet and Satellite usage to the category called Persons Using Radio (PUR) but we won't have specific ratings for those stations at this time,’ the company said in response to a question from RBR/TVBR.”
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